America’s Soft Power & Reputational Security in Crisis?

Conversation with Nicholas J. Cull

Northwestern University's Buffett Institute for Global Affairs and Center for Communication & Public Policy hosted a conversation with esteemed historian and academic Nicholas J. Cull from the University of Southern California to explore his concept of "reputational security"—the idea that a nation's safety and security are strengthened by its soft power and being well-regarded internationally. In conversation with Erik C. Nisbet, Owen L. Coon Endowed Professor of Policy Analysis & Communication at Northwestern's School of Communication, Professor Cull provided historical context for recent actions by the Trump administration, including the dismantling of USAID and the Voice of America, freezing of foreign aid, pivot toward Russia, trade wars with close allies, and policy rhetoric about Greenland, Panama Canal and Gaza. He also discussed how these policies impact America's global standing and how they pose risks to its national security and that of others.